http://blog.hanifinloyalty.com/2009/06/04/loyalty-program-financial-liability-the-loyalty-truth.html Unbiased insights on Customer Strategy & Loyalty Marketing Sat, 17 Sep 2011 22:11:00 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://blog.hanifinloyalty.com/2009/06/04/loyalty-program-financial-liability-the-loyalty-truth.html/comment-page-1#comment-19584 Analytics and Social Media Redemption Campaigns | Tumbleweed Marketing Analytics Mon, 25 Apr 2011 19:42:33 +0000 http://blog.hanifinloyalty.com/?p=994#comment-19584 [...] revenue that would otherwise have been paid to it by the company whose product was redeemed for. Bill Hanifan’s blog article on loyalty program financial liability explains how points breakage financially impacts a loyalty [...] [...] revenue that would otherwise have been paid to it by the company whose product was redeemed for. Bill Hanifan’s blog article on loyalty program financial liability explains how points breakage financially impacts a loyalty [...]

]]> http://blog.hanifinloyalty.com/2009/06/04/loyalty-program-financial-liability-the-loyalty-truth.html/comment-page-1#comment-8839 Financial-Liability » Chapter 30 - Financial Liability Protections Sat, 06 Jun 2009 09:30:47 +0000 http://blog.hanifinloyalty.com/?p=994#comment-8839 [...] Loyalty Program Financial Liability - The Loyalty Truth | Loyalty …Loyalty Truth rips the cover off the soft talk being used to address how to manage the financial liability generated by customer loyalty programs. The key to successfully managing the point-bank starts with setting expectations properly … [...] [...] Loyalty Program Financial Liability – The Loyalty Truth | Loyalty …Loyalty Truth rips the cover off the soft talk being used to address how to manage the financial liability generated by customer loyalty programs. The key to successfully managing the point-bank starts with setting expectations properly … [...]

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