Burgers are burgers, or are they? With McDonald’s squarely on top of the QSR burger world, Burger King has resorted to some innovative advertising, to say the least. Visit their website, slide the bar marked “King” to the right, and you’ll find everything from “Subservi...
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Up until a few weeks ago, I had little awareness of the InterContinental Hotels Group. Known by the acronym IHG, they operate brands like Holiday Inn and Crowne Plaza which are part of the Priority Club Rewards loyalty program. The main reason IHG hasn’t been on my radar is simple: for most of the...
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With March Madness about to launch into full swing, you might be dusting off your list of favorite sports bars. In South Florida, there are a lot to choose from, but there is only one that combines good vibes, good food and a decent rewards program – Duffy’s Sport Grill. If you aren’t ...
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Chris Brogan is going to jump all over me. In a keynote presentation he made recently at Like Minds 2010, he rightfully commented that the chatter about social media in US conferences had become “boring” and, with tongue in cheek, suggested “I think it should be legal that if som...
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Online retailers have a uniquely difficult challenge in building relationships and creating customer loyalty. Without a store-front to rely upon, most online retailers lead with product selection and price to attract first time buyers. This leaves many to rely on ad words and keyword search as their...
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