Auto insurance is not the most sexy purchase you can make as a consumer. It’s one of those “must have’s” and often its hard to differentiate the pros and cons between major insurers to make a decision. I’ve admired the advertising creativity from Allstate and Progressiv...
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These days, it seems that consumers can’t buy a major appliance, personal computer, or big screen television without being offered an extended warranty. The irony in the sales pitch is that talking points from store personnel leading up to the purchase decision are centered on the high quality...
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Steven Slater is a blogger’s dream. For anyone looking for that quirky story to opine about, Mr. Slater provided a remarkable set of actions that will earn him a bit more than 15 minutes of fame. In fact, I’ll bet the incident that took place this week on Jet Blue flight 1052 from Pittsb...
Read More →Is that a juice box in the mini bar? The next frontier in hotel loyalty marketing may reside in a guest who can barely reach the hair dryer and prefers maraschino cherries to Manhattans. Turns out an increasing number of business travelers are bringing their spouses and kids along, and tacking on a ...
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Relationships are challenging. But navigating relationships in the new era of social media brings with it a whole new set of challenges (and now a whole new host of web sites.) In the past few days, I’ve had two friends change their relationship status on Facebook to announce a new relationshi...
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