Six weeks, five countries, four conferences and a pile of travel expense receipts that desperately needs to be sorted. That has been the reality here at Loyalty Truth as we have been on the go while making the most of the final business push of the year before the holiday season settles in and thoughts [...]

“You are receiving this message because you sent me an email on either a Saturday or Sunday. Between Monday – Friday, we deliver good value to clients and generally outperform anyone we compete with. We also place high priority on our faith and our family and treasure 8 hours of sleep on at least 2 [...]

When I was getting my feet wet in the consulting business I had a mentor tell me that, as I prepared for client meetings, I shouldn’t strive to be the “smartest guy in the room”. He must have noticed the intersection of a desire to succeed, a Type A personality and the tendency to be [...]

As I scanned the rapidly moving traffic on my Twitter feed the other day, there was one tweet in particular that caught my eye. It was from the journalist David Carr who was quoting Adam Moss, the editor of New York magazine:

“I think the advertising business is in greater upheaval than the journalism business.”
[...]

The Loyalty Research Report released by ACI Worldwide has received tremendous coverage, most of it making loyalty marketers feel like pulling up their hip waders and tugging down on their helmet. In the words of my old boss at North Carolina National Bank Hugh McColl, it’s time to “hunker down”.
The survey was conducted by Wakefield [...]

I just saw a preview of the new Morgan Spurlock movie Pom Wonderful® Presents: The Greatest Movie Ever Sold. Spurlock is the raconteur behind the funny but frightening documentary Super Size Me, in which the protagonist ate nothing but McDonald’s food for a month—which caused him to become fat and physically ill.
This time out [...]

Important Email Security Alert!
That’s an email subject line that gets your attention during the work day. The message itself can appear to be just another scammy / spammy headline to distract from an otherwise productive day. But, when I received two today, I clicked through to see what was happening. The first message came from [...]

Editor’s note:
The recently announced merger of Cartera Commerce and Vesdia has sparked lots of conversation in the loyalty marketing business and there is more speculation than consensus at this point in time.
Loyalty Truth shared early thoughts here and we are more than pleased to be able to share insight from Michael F. Hemsey President [...]

Just as Labor Day was cranking up in the US this weekend, Craigslist was cranking down on its Adult Services section. The action was the result of pressure applied by a coalition of 17 state’s Attorney Generals, lead by Connecticut Attorney General Richard Blumenthal.
The move by Craigslist wasn’t executed in cheerful compliance as access to [...]

Chris Brogan is going to jump all over me.
In a keynote presentation he made recently at Like Minds 2010, he rightfully commented that the chatter about social media in US conferences had become “boring” and, with tongue in cheek, suggested  “I think it should be legal that if someone says “Just join the conversation” that [...]