Entries in the ‘Associate Training’ Category:

Twelve Bucks – CVS ExtraCare

Rewards comes in all shapes and sizes. Some small, some large, some that you save for over a long period of time, but not too many that are delivered in the same moment that your transaction takes place and that can be cashed in almost immediately.
When I made a quick stop at CVS today, two [...]

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What you can learn about Loyalty Marketing on Date Night

I was dining with my wife at Carrabba’s recently and she asked me the BIG question, though it’s probably not one that you have in mind:  “So, do a lot of businesses still do this loyalty stuff“?
I had just written a post about new execution formats that Loyalty Marketing programs were taking in the [...]

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Customer Service at the Front Lines – “The Weakest Link”

Editor’s note: Reading Brian’s post here got the adrenaline flowing. The irony of retail is that the lowest paid associates, also the ones with the highest turnover rate, are the primary interface for the customer. How ironic….spend millions on branding, advertising, merchandising, fashion consulting…..and then leave your fate in the hands of people who are [...]

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Customer Service at the Front Lines – “The Weakest Link”

Editor’s note: Reading Brian’s post here got the adrenaline flowing. The irony of retail is that the lowest paid associates, also the ones with the highest turnover rate, are the primary interface for the customer. How ironic….spend millions on branding, advertising, merchandising, fashion consulting…..and then leave your fate in the hands of people who are [...]

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