After more than 100 posts I can say that Loyalty Truth has achieved a degree of permanency. Founded on my own conviction and commitment, it is a welcome relief to have help. I express my gratitude to guest contributors Tom Rapsas, Jim Kuschill, Brian Kryzanski, and Mike Capizzi. They have each writt...
Read More →Editor’s note: I was fortunate to moderate a panel at Loyalty Expo 2009 this week titled Building Engagement with Millennials. The panelists were rich in expertise engaging and building brand with Generation Y as well as using email and social media as tools for communications. Bjorn Larsen ...
Read More →Editor’s Note: Brian Kryzanski is one of the visionary leaders in the Loyalty Marketing industry and we are proud to introduce him to you as our newest Contributing Author at Loyalty Truth. Brian broke new ground while leading the launch of “Live It With Charter”, the new loyalty i...
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