Entries Tagged ‘Frequent Flyer’:

Defusing Airline Frustration In A Word: Communication

Steven Slater is a blogger’s dream. For anyone looking for that quirky story to opine about, Mr. Slater provided a remarkable set of actions that will earn him a bit more than 15 minutes of fame. In fact, I’ll bet the incident that took place this week on Jet Blue flight 1052 from Pittsburgh to [...]

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Virgin Atlantic Goes The Extra Mile

I just signed up for the Virgin Atlantic loyalty program called the Flying Club. I have no immediate plans to fly on the airline. Nor do I really need another frequent flyer card, as I’ve got miles banked in three or four programs now.
The reason I joined the club is I just finished reading Business [...]

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Spirit Airlines Baggage Policy – Brilliant or Bungling?

Air travel has changed from an exciting and privileged experience to something considerably less elegant. Leisure travelers absorb the shock from ever-changing TSA procedures at security checkpoints, and unknowingly contribute to the woes of their fellow travelers when they board loaded down with enough bags to make the Beverly Hillbillies look like minimalists.
For the business [...]

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Are Loyalty Programs Becoming “Pointless”?

I am a frequent flyer of Delta Airlines and have a Marriott credit card and enjoy the benefits that I get from using both companies (I like free flights and frequent flyer miles). I just booked a “free” vacation using both vendors and feel pretty good about my loyalty to them, and their loyalty back.
Loyalty [...]

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Airlines Take Flight without Data

Deregulation of the US airline industry in 1978 was intended to create a competitive environment that would benefit the flying public and bring profitability to the airlines. With a number of bull and bear cycles under the belt, 2009 finds the airlines continuing to struggle for profits, and consumers once again being punished just for [...]

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Spirit Airlines takes flight with Unique Promotional Messages

Consumer brands are not only tough to establish, but expensive in the process. The investment and impact both have long term implications, so most companies exercise extreme care in crafting their intended message.
Brands within categories tend to share turf. Soft drinks are young and fun, while banks tend to convey safety and confidence. Contrasting messages [...]

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Number of Family Members Traveling with You

The benefits of business travel are easily lost on those who fly with any regularity. The more you fly, the quicker your enjoyment of exclusive check-in and security lines, seat upgrades and access to airport lounges evolves from valued privilege to earned entitlement. As everyone knows, these frequent flyer perks are allocated according to the [...]

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