Entries Tagged ‘game mechanics’:

Location Based Loyalty

While I have been robotically checking in all over the place for the past year or so, I’ve asked myself about the game mechanics at Foursquare and why there are 18 locations listed for the Fort Lauderdale airport making it confusing to know just where to check in.
In short, when things get confusing, the fun [...]

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Winds of Change for Loyalty Marketing

Amazon announced it is selling more Kindle books than hardcovers, the US Postal Service is in jeopardy, and Continental Airlines will begin allowing travelers to scan themselves on board flights. As change marches on, what other familiar aspects of our lives will join the milk-man in a mythical global retirement home?
Keep an eye on traditional [...]

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