filed in Airline, Brand, Communications, Social Media on Mar.12, 2009
The “conversation” about Social Media is in full swing. In addition to all of the online buzz, I ran across articles on how business is using Twitter in the New York Times, Wall Street Journal, and my local paper, the Fort Lauderdale Sun Sentinel just this week.
The article in the Sun Sentinel highlighted how professional [...]
Loyalty Truth covers all aspects of Loyalty Marketing, Customer Strategy and all things Customer-Centric. The author, Bill Hanifin, has worked with top companies in virtually every consumer facing industry across North America, Europe and Latin America. His insatiable curiosity to understand how consumers make purchase decisions leads to valuable insights used by business to establish enduring brand loyalty.
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