filed in Banking & Cards, Customer Experience, Loyalty Asterisk™ on Jul.13, 2009
Poor WaMu.
They failed as a financial institution, were acquired by Chase, and are now being disrobed of their innovative Occasio branch designs. In my neighborhood, the evidence of Occasio is rapidly being wiped away by construction crews. While not everyone agrees on the wisdom of dismantling of the retail-like branch layouts, many will concur that [...]
filed in Banking & Cards, Customer Experience, Loyalty Asterisk™ on Jul.13, 2009
Poor WaMu.
They failed as a financial institution, were acquired by Chase, and are now being disrobed of their innovative Occasio branch designs. In my neighborhood, the evidence of Occasio is rapidly being wiped away by construction crews. While not everyone agrees on the wisdom of dismantling of the retail-like branch layouts, many will concur that [...]
Loyalty Truth covers all aspects of Loyalty Marketing, Customer Strategy and all things Customer-Centric. The author, Bill Hanifin, has worked with top companies in virtually every consumer facing industry across North America, Europe and Latin America. His insatiable curiosity to understand how consumers make purchase decisions leads to valuable insights used by business to establish enduring brand loyalty.
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