Some people are always pushing the envelope.
Don Peppers is one of those people.
Listening to his closing keynote presentation at the Mega Event 2010, I enjoyed a refreshing set of new ideas and one of the most compelling calls to action for brands wishing to build customer loyalty and improve customer satisfaction.
Peppers talked about building customer [...]

Some people are always pushing the envelope.
Don Peppers is one of those people.
Listening to his closing keynote presentation at the Mega Event 2010, I enjoyed a refreshing set of new ideas and one of the most compelling calls to action for brands wishing to build customer loyalty and improve customer satisfaction.
Peppers talked about building customer [...]

Listening to execs sharing insights into key airline marketing and business issues at The Mega Event 2010, I put together an airline loyalty marketing  IQ test just for you.
The questions were raised and answered through a compilation of remarks from the following companies including, but not limited to: Aeroplan, American Express, Emirates Airways, Kobie Marketing, [...]

I’m not much of a TV guy, but noticed that we just streaked through the awards season with Miss Universe, the Emmy Awards, and the Video Music Awards all shown within a few week period.
Now we get into the REAL award season … The Mega Awards are open for nomination now and the winners will [...]

In the beginning, there was Air Miles. Actually, according to history, it was three men in a room that started Air Miles.
According to Air Miles corporate history, Keith Mills wasn’t one of those three guys, but somehow later it was Sir Keith Mills that sowed the seeds of the Air Miles brand and business model [...]

In the beginning, there was Air Miles. Actually, according to history, it was three men in a room that started Air Miles.
According to Air Miles corporate history, Keith Mills wasn’t one of those three guys, but somehow later it was Sir Keith Mills that sowed the seeds of the Air Miles brand and business model [...]