Back to the Future with EMV Cards & Loyalty Marketing
filed in Banking & Cards, Loyalty Futures, Loyalty in Any Language on Jul.11, 2011
EMV cards have been in the spotlight this year, with JP Morgan Chase, U.S. Bank, and Wells Fargo making announcements of portfolio migration from magnetic stripe cards to plastic that carries both mag stripe and a “chip”.
Market leading loyalty researchers, Colloquy, featured chip cards in the U.S. in their most recent issue, interviewing Randy Vanderhoof, [...]








