filed in Banking & Cards, Social Media on Sep.29, 2009
I love to connect the dots. And, for all that is wrong with business air travel, there is also something right about it. In an always connected world, it is great to have a respite from everything digital.
My personal hope is that the offer of internet access during commercial air travel fails miserabley. As humans, [...]
filed in Banking & Cards, Millennial Marketing on Sep.14, 2009
Two forces are at work in the financial services industry today that place banker marketers at an interesting crossroads.
The first phenomena is a new wave of regulatory pressure on banks and credit card issuers specifically targeted at credit cards. This has occured as a reaction to the tough economy endured in the US leading Congress [...]
Loyalty Truth covers all aspects of Loyalty Marketing, Customer Strategy and all things Customer-Centric. The author, Bill Hanifin, has worked with top companies in virtually every consumer facing industry across North America, Europe and Latin America. His insatiable curiosity to understand how consumers make purchase decisions leads to valuable insights used by business to establish enduring brand loyalty.
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