filed in Customer Experience, Retail on Jul.29, 2011
The three key trends identified by Parissa Behnia while attending the Customer Relationship Management Conference (CRMC) on behalf of Hanifin Loyalty LLC include the following.
The Promise of Customer Data: Collecting and accessing customer data isn’t just for marketing purposes anymore – it serves to inform the structure and strategy of the overall business
Have the [...]
filed in Customer Experience, Retail on Jul.27, 2011
The three key trends identified by Parissa Behnia while attending the Customer Relationship Management Conference (CRMC) on behalf of Hanifin Loyalty LLC are listed below. We share more about Trend #2 today.
The Promise of Customer Data: Collecting and accessing customer data isn’t just for marketing purposes anymore – it serves to inform [...]
filed in Customer Experience, Retail on Jul.25, 2011
Summer is the time for road trips.
Since you can’t be everywhere at once, innovative marketer Parissa Behnia attended the Customer Relationship Management Conference (CRMC) on behalf of Hanifin Loyalty LLC while I was on my way to Buffalo New York.
CRMC has become the de-facto focal point to explore new trends in retail [...]
filed in Loyalty Futures, Social Media on Jul.13, 2010
I’m honored to have made strong alliances with respected people in my industry. Though I wouldn’t turn down sensible sponsorship, each of the icons on the right hand panel of the Loyalty Truth are there through mutual agreement, not due to an advertising deal.
Once in a while, one of my strategic partners gives me time [...]
filed in Loyalty Futures, Social Media on Jul.13, 2010
I’m honored to have made strong alliances with respected people in my industry. Though I wouldn’t turn down sensible sponsorship, each of the icons on the right hand panel of the Loyalty Truth are there through mutual agreement, not due to an advertising deal.
Once in a while, one of my strategic partners gives me time [...]
filed in Banking & Cards, Conference on May.01, 2009
The 21st Annual Card Forum took place last week in Marco Island, Florida. The conference synopsis which follows was originally published at www.TheWiseMarketer.com as filed by Bill Hanifin, North American Contributing Editor.
Register here for a free subscription to the Wise Marketer
The 21st Annual Card Forum and Expo has recently been held in Florida and, while [...]
filed in Banking & Cards, Conference on May.01, 2009
The 21st Annual Card Forum took place last week in Marco Island, Florida. The conference synopsis which follows was originally published at www.TheWiseMarketer.com as filed by Bill Hanifin, North American Contributing Editor.
Register here for a free subscription to the Wise Marketer
The 21st Annual Card Forum and Expo has recently been held in Florida and, while [...]
Loyalty Truth covers all aspects of Loyalty Marketing, Customer Strategy and all things Customer-Centric. The author, Bill Hanifin, has worked with top companies in virtually every consumer facing industry across North America, Europe and Latin America. His insatiable curiosity to understand how consumers make purchase decisions leads to valuable insights used by business to establish enduring brand loyalty.
Loyalty Truth is published by Hanifin Loyalty LLC. Feel free to join the discussion by leaving comments, and stay updated by subscribing to the RSS feed
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